Our chickens are fed diets that are specified by our company nutritionist. Feed is supplied from company owned as well as contracted feedmills located throughout Australia.
Various components make up the feed including cereal grains like wheat, oats, barley and sorghum; protein meals, such as soyabean meal, together with vitamins and minerals. Although the majority of our raw materials are sourced locally, some of our ingredients come from as far afield as Europe, the USA and South America.
Our total requirement for feed at all the company locations throughout Australia is over a million tonnes per year.
An average meat chicken will eat 5kgs of feed in its lifetime, which is approximately 42 days. Contrary to a widespread misconception, hormones are not used to enhance the growth rate in chickens.